Bundling? Free shipping? Suggested items? All of these eCommerce strategies work toward the same goal: getting customers to buy more on each visit, increasing the average order value. And they hold an important place in boosting revenue for your eCommerce brand. But what about increasing the lifetime value of your customers? Focusing on increasing order...

Customer journey mapping has become such a buzzword in business that 34% of companies are already implementing it into their customer service. However, the idea behind mapping the customer journey is quite intuitive. It’s an abstract thing that helps you visualize how customers are converting. While innovative at the time the idea was introduced, the...

Your company is the best in the business. You have world-class products because you buy from the best suppliers using top-notch materials. Everyone buys from you and your competitors cannot even come close in matching your quality and product range! Strangely, for some reason, you can’t increase your market share and move forward. Even though...

Customer support is an important area for any business. No company can do without delighting its customers. Particularly today, when reviews for companies can be posted so easily on the internet, helping your customers as soon as problems arise is a crucial element to running a successful business. Customer service is one of the few...

Organizations gather customer experience data through CSAT (customer satisfaction) surveys that are built into their help desk ticketing systems. Conducting such surveys helps them in finding out the challenges faced by customers over time. Gathering data from customers helps to improve their service experience as well. On the contrary, employee feedback is often ignored by...

More than half of 2020 has passed and emerging trends in customer service show that more and more businesses are getting stronger on this front. 96 percent of consumers across the globe say customer service is an important factor in their choice of loyalty to a brand. This implies no business can ignore the value...

As a business, you need to learn that there is a strong relationship between customer service and consumer psychology. Humans have varied emotions and more complex minds. When you comprehend the needs and feelings of your customers, offering them fantastic customer service experience becomes a cakewalk. Businesses delivering excellent customer service experience know about their...

Effective communication lies at the heart of long-lasting customer relationships.  A single personalized message is powerful enough to make customers your life-long fans. On the other hand, a delayed response has the potential to make them turn to your business rivals.  With the current explosion in customer service channels, businesses are struggling to meet customer...