So you invest thousands of dollars on marketing campaigns, optimize your website, ease the checkout process, and finally, make the customer hit the “Buy Now” button. Now what? Is the job done?  Not even close!  The post-purchase customer experience starts after the sale is made. How you treat your customers during this phase can be...

Customers today have more options than ever to communicate with your brand. They can share a query via live chat, drop a feature request via email, or share their experience on social media.  As a result, it is all the more important to manage all inbound and outbound conversations using the best customer communication management...

In today’s fast-paced business world, customer satisfaction is a top priority. However, businesses often struggle to keep up with the ever-increasing demands of their customers. This is where customer success software comes in handy.  These software solutions help businesses manage customer relationships, track customer behavior, and provide personalized customer support.  In this blog post, I...

Do you feel a sense of confusion around the terms customer success vs. customer experience? You are not alone.  Business terminologies can seem greek to most people. But understanding the smallest of differences between important terms can help you become a customer-centric brand.  The quality of both customer success and customer experience can help you...

The best customer service tips you follow can determine whether customers return to your brand or reach out to your business rivals.  Small business owners have a lot on their plates – endless product inquiries, tiny customer service budget, limited human resources, and so on. Amongst all these mountain-sized challenges, how do you delight and...

Have you ever wondered what the world’s largest hotel chains such as Marriott, Hilton, or Hyatt have in common? Well, the answer is delightful hotel customer service.  But handling hotel guests is not always smooth sailing!  While on the one hand, you have to deal with hundreds of last-moment cancellations, on the other hand, there...

Email is much like a mirror that reflects the personality and state of mind of the person sending it.  Customer service email etiquettes can reveal the values that your business stands for and how well you treat your customers.  For decades, email has been a popular channel to support customers. However, like any communication tool,...

Customer service gurus and experts are all talking about using empathy statements. But is it really that simple? In the field of customer service, no news is good news. Every day you deal with hundreds of complaints and angry customers who are ready to pounce on you like a cheetah on a gazelle. Amidst such...

Businesses are investing so much time, money, and effort in talking to customers. But why do customers find the mere thought of contacting a business painful?  The truth is that communication is an ongoing process and works for those who work at it. You don’t need an encyclopedia-sized guide to master the art of communications....

Every business out there wants to improve customer support after they have made some serious blunders that cost them their customers.  Think of situations where customers were ignored as soon as they entered your store, or perhaps they were made to press X, Y, Z buttons and still could not connect to a human agent. ...