ProProfs Editorial Team

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ProProfs Editorial Team

Customer Service & CX Specialists |

ProProfs Help Desk Editorial Team is a passionate group of customer service experts dedicated to improving your help desk operations with top-notch content. We stay ahead of the curve on trends, tackle technical hurdles, and provide practical tips to boost your business. With our commitment to quality and integrity, you can be confident you're getting the most reliable resources to enhance your customer support initiatives.

Articles by ProProfs Editorial Team

Why Do You Need to Rethink Your Customer’s Journey

Customer journey mapping has become such a buzzword in business that 34% of companies are already implementing it into their customer service. However, the idea behind mapping the customer journey is quite intuitive. It’s an abstract thing that helps you visualize how customers are converting. While innovative at the time the idea was introduced, the...
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The Great Data Debate: Personalization vs Privacy What Really Matters

Data is the new oil. It is essential to the running of a business, and every company wants more of it. The influence of data collection can be seen in our day-to-day lives. Be it your ad recommendations, shopping recommendations, and so on. But just how much data is too much data in the hands...
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6 Email Management Tips to Keep Your Inbox in Order in 2024

Email is still a crucial channel to master if you want to be successful. Brands have been sending more emails than ever, and marketers consider emails to be among the most effective online communication channels. Email marketing expert Dela Quist states: To not have an email address is the digital equivalent of being homeless However,...
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5 Golden Rules for Customer-Centric Copywriting Your Support Reps Should Use

Your company is the best in the business. You have world-class products because you buy from the best suppliers using top-notch materials. Everyone buys from you and your competitors cannot even come close in matching your quality and product range! Strangely, for some reason, you can’t increase your market share and move forward. Even though...
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6 Simple Customer Support Strategies For Small Businesses

Customer support is an important area for any business. No company can do without delighting its customers. Particularly today, when reviews for companies can be posted so easily on the internet, helping your customers as soon as problems arise is a crucial element to running a successful business. Customer service is one of the few...
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How to Improve Customer Experience Using Employee Feedback

Organizations gather customer experience data through CSAT (customer satisfaction) surveys that are built into their help desk ticketing systems. Conducting such surveys helps them in finding out the challenges faced by customers over time. Gathering data from customers helps to improve their service experience as well. On the contrary, employee feedback is often ignored by...
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Understanding Consumer Psychology for a Delightful Customer Service Experience

As a business, you need to learn that there is a strong relationship between customer service and consumer psychology. Humans have varied emotions and more complex minds. When you comprehend the needs and feelings of your customers, offering them fantastic customer service experience becomes a cakewalk. Businesses delivering excellent customer service experience know about their...
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Experiential Branding Matters Because “She” is the Influencer

Do you remember the first time you fell in love? I remember the first time I fell in love. I was 15 years old and was head over heels for my hockey player boyfriend. Right before I would meet him, I could feel the butterflies in my stomach, my sweaty palms, the goosebumps on my...
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How to Communicate with Customers Effectively

Effective communication lies at the heart of long-lasting customer relationships.  A single personalized message is powerful enough to make customers your life-long fans. On the other hand, a delayed response has the potential to make them turn to your business rivals.  With the current explosion in customer service channels, businesses are struggling to meet customer...
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7 Reasons Why Your Business Should Start Using a Shared Inbox

How many times have you lost your temper when contacting a customer support agent? Lost count, haven’t you? Well, according to recent studies, 75% of customers agree that it takes ages to connect with a live agent. The study also reported that a majority of Americans didn’t go through with an online purchase due to...
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